— Summary —
In this episode of The Entrepreneur’s Solution show, we talk about how to take your concepts and communicate them in a way that gets action as well as results from the people that you are serving. As visual learners, we learn with pictures and frameworks. They are the key to inspire understanding and results.
If we don’t get it right, your marketplace will be lost in complexity and confusion, there’s no understanding and what really happens is that there is no progress. When we get it right, the mess becomes simple, your audience sees themselves in there and it gives them path to results. It’s how they take their first step.
The 3 things that you need to know:
- Geometry is real. There’s basically squares, circles and triangles.
- Emotions are imbedded. Your audience identifies with the fears, frustrations, aspirations, and dreams.
- Choreography gives it life. The syntax and process to unpack it will move them.